We start with a conversation about your business, goals and priorities. This gives me the clarity to build a strategy that supports where you want to go.
Strategic social media for modern brands.
Photography, video, strategy, content creation and posting — all done for you.
You run your business. I make sure your content works for it.
Your business may be great. But does your Instagram prove it?
People check your profile before they book, visit, buy or message you.
If what they find looks inconsistent, rushed, outdated or unclear, they may choose someone else — not because your business is worse, but because your online presence did not build enough trust.
Your time should go into running the business.
Your social media should be bringing people closer to it.








A selection of curated feeds built with strategy, visual direction and content that supports the businesses behind them.
strategic posting
Your social media should move people closer to choosing you.
When your content is created with a clear business goal, your social media stops being decoration — and starts helping people understand, trust and act.
/Clarity
Your customers understand what you offer, why it matters and what to do next.
Your content answers doubts, builds confidence and makes your business feel easier to choose.
Every post has a purpose — to increase interest, encourage enquiries, support bookings or strengthen your brand presence.
This is not about posting more.
It is about creating content with a purpose.
The Signature Social Presence
A premium done-for-you monthly service for businesses that want strategic content, consistent visibility and a social media presence that supports real business goals.
Not generic posting. Not random content. A full monthly content and social media partnership designed to make your business look active, polished and easier to choose — without you having to manage it yourself.
From CHF 1,890 / Month
Everything your business needs to show up with purpose.
Monthly content strategy
A clear direction for what to post, why it matters and who it is designed to attract.
Up to 3 hours of photo and video content captured at your business, so your content feels real, current and specific to you.
A mix of reels, posts and carousel content created, written and prepared for your social media.
Weekly stories
Up to 12 story frames per month to keep your business active between posts.
Captions, hooks and calls to action written to build trust, explain your value and guide people toward action.
A consistent visual presence that makes your profile look polished, intentional and recognisable.
Your content is organised, scheduled and posted for you.
Comments and direct messages monitored during business hours, within the agreed scope.
A simple monthly review showing what worked, what we improve and what we focus on next.
Reels & Video Content
Short-form content that makes your business easier to understand.
Reels and video content created to show your space, your process, your offer and the details that make people trust your business faster.


Your business is already good.
Your social media should show it.
WHAT YOU’RE REALLY GETTING
You are not paying for posts.
You are investing in the way people perceive your business before they ever contact you.
Clear scope. No surprises.
Additional shooting days, event coverage, paid advertising, influencer outreach, advanced video production, website updates, graphic design outside social media and travel outside the Geneva area are quoted separately.
For larger content needs, multiple platforms or ongoing campaigns, a custom proposal can be created.
CUSTOM OPTION
Need something more specific?
Not every business needs the same thing. If you only need a one-time content shoot, photography, a launch campaign, a feed refresh or a smaller monthly package, I can build something around your needs.
HOW IT WORKS
Simple. Fast. Done for you.
We start with a conversation about your business, goals and priorities. This gives me the clarity to build a strategy that supports where you want to go.
I define your content strategy, creative direction and monthly content plan, ensuring every piece of content has a clear purpose.
I create and prepare your content—from photography and reels to graphics and copy—keeping everything consistent with your brand.
You review the content before it goes live. Any feedback is incorporated before publishing.
005.
Your social media is managed.
Your content is posted consistently, your profile stays active and your business shows up professionally every month.
WHO THIS IS FOR
For businesses that care about how they are perceived.
Especially if your business is strong in real life, but your online presence does not fully show it yet.
One person. Full service. No generic content.
I’m Patrizia, founder of Patrace.
I help businesses turn their social media into a clearer, stronger part of their customer experience — with content that looks considered, communicates value and supports real business goals.
Instead of hiring separate people for photography, video, design, captions, strategy and posting, you get one creative partner who handles the full process from start to finish.
Less back and forth. Faster execution. A social media presence that feels consistent, intentional and easier to manage from day one.
Testimonials
Businesses that already made the shift.
Real businesses. Real results. In their own words.
languages
Your content, in your customers’ language.
I create content in English, Spanish, Italian and Catalan, and work comfortably in French. Whether your customers are local, international or multilingual, your brand can speak to them clearly and naturally.
FAQs
Questions, answered.
Yes. I am based near Geneva and available for on-site content creation. I can visit your business to capture real photo and video content.
Instagram is usually the core platform. Depending on your business, content can also be adapted for Facebook, TikTok, LinkedIn or Pinterest.
Yes. Captions are included. They are written to explain, attract, build trust and guide people toward action.
Only if you want to. We can create content around your space, products, services, team, process and customer experience.
Yes. The Signature Social Presence package is the main offer, but custom packages are available depending on what your business needs.
The service is available monthly. For stronger results, I usually recommend working together for at least 3 months, but we can discuss the best starting point for your business during the first conversation.
The visual improvement is immediate. Trust, recognition and enquiries usually build over time with consistent content.
Yes. I work comfortably in French for communication and content direction, and I also create content in English, Spanish, Italian and Catalan.
Paid advertising, influencer outreach, full customer service, additional shooting days, event coverage, advanced video production, website updates, graphic design outside social media and travel outside the Geneva area are quoted separately.
The next person looking for a business like yours will probably check your social media first.
Make sure what they find helps them choose you.
Professional content · Clear strategy · Consistent posting · Done for you
Cookies help us understand what works, what doesn’t, and how to improve this experience with precision. You remain in control — always.